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20 Things Men with Prostate Cancer Wish Healthy Friends, Family Knew — Prostate Cancer News Today

I was diagnosed with prostate cancer when I was 57. My PSA (prostate-specific antigen) remains undetectable seven years after my surgery. I expected there’d come a time when I’d give up my cancer survivor status. I thought I’d return to thinking about myself in the same way I thought about myself prior to my diagnosis.…

via 20 Things Men with Prostate Cancer Wish Healthy Friends, Family Knew — Prostate Cancer News Today

Choosing the Right Mindset

The dictionary defines mindset as a habitual or characteristic mental attitude that determines how you will interpret and respond to situations.  This is an intentional act.  It does not happen by accident.  A positive mindset keeps you focused in the right direction.  Conversely, a fixed mindset focuses on a negative outcome.

Immediately after learning of my cancer diagnosis, I had a fixed mindset.  I felt sorry for myself. I was ready to give up and avoid the challenge.  During my cancer battle I made the choice to shift my mindset from fear to determination.  It kept me focused.  Armed with a new mindset, my effort and attitude determined everything.  I embraced the challenge and  persisted despite the obstacles.  Without a doubt, mindset impacted my journey.

With a growth/positive mindset, look up and forward to what’s ahead and beyond your current challenge, struggle or goal.  The right mindset takes courage and diligence.  It can help you step out of your comfort zone.  Your mindset is key in the choices you make, and the habits you create.    If you are suffering from an illness, try focusing your energy on healing instead of feeling like a victim.   Mindset simply must be considered essential, not an optional add-on that pops up on good days and disappears when the going gets hard.

About the blogger @TomHulsey

After Tom beat cancer and achieved his post-surgery goals, he turned his focus to education and advocacy.  He is a Board Member at ZERO The End of Prostate Cancer,  volunteers at the Baylor Scott & White Cancer Health & Wellness Center, and Reviewer for the DoD’s (Department of Defense) Congressionally Directed Medical Research Program.   He is the author of the soon-to-be  released book, THE WINNING MINDSET THAT SAVED MY LIFE. Net proceeds from book sales will be donated to cancer research.


Dear Kona,

Next Sunday, you have a rendezvous with my brother Tom Hulsey as well as all the other competitors, at IRONMAN World Championship, the Super Bowl of triathlons. Understand, we all know you will put up a fight, that you will not go quietly into the good night. The conditions you’ll throw at them are downright inhumane from rough surf to unforgiving & unrelenting heat to time that never seems to end. You intend to break them, to cause them to lose their will to keep going, and ultimately, to quit.

But understand this, my friend, you don’t know Tom and you will find him to be most uncooperative with your plan. To Tom, the word “quit” is the ultimate and unmentionable four-letter word. It is a word that does not exist in his vocabulary, and frankly, he has no time to waste learning what it means. Try as you might, he will not quit.

Instead, you will find Tom to be relentless. He will not stop regardless of conditions, regardless of how he’s feeling. This is a man who has stared into the great abyss to overcome cancer in the last year. Sure, he had his down times dealing with it but I never heard him ask why him or feel sorry for himself. Quitting, giving in was never considered. He just kept going and started making new goals. He also realized that he had a message of hope he could spread to others and has done so with ZERO – The End of Prostate Cancer where he has become a valued fundraiser and team member. Just a little over 2 months ago, he competed in the full Ironman Lake Placid 2016. You ask did he finish? Of course he did! What kind of question is that?

You need to understand that long before cancer, his outlook on life was formed. In the ‘60s, Tom grew up in Wisconsin during the glory years of the Green & Gold, listening and learning the gospel of Lombardi. Nothing short of giving it your best and going beyond your abilities wasn’t just something that sounded nice – it was expected and anything less was not tolerated. I know this to be completely true as I was lectured many times as Tom’s little brother. Later, Tom was further shaped by the 1980 Miracle on Ice. While he loved the team and reveled in the Miracle, he most admired Herb Brooks, the coach responsible for putting the team together. Brooks was another coach who expected nothing but the best and would do everything to ensure the success of the team including some of the best mind games ever. I have no doubt that if Tom had played for Team USA, he would have been the guy wanting to keep skating Brooks’ infamous “Herbies” when the rest of the team was dropping. In years since, I’ve heard Tom say that if he could have, he would have loved to have played for Lombardi and Brooks.

I give you this brief glimpse into the background of Tom Hulsey to let you that no matter what you throw at Tom on Sunday to stop him, you will fail. If anything, the more obstacles presented during Ironman, the more determined & motivated Tom will be. You should move on to the next person because I assure you that you will be disappointed. Your efforts to break Tom will be unsuccessful.

Good luck, Tom! You can and will do it! Expect nothing less than the best and go for it!

Brian Hulsey





IRONMAN World Championship – A Celebration of Life & Making a Difference     #endprostatecancer


October 8th represents a most memorable milestone for me.  It had been a 30-year dream to go back to Kona and race at the Ironman World Championship – one more time.   Without a doubt, it is the most grueling single day endurance test on the planet.

In order to even get to the starting line, I had to overcome the biggest obstacle in my life – CANCER.  I was diagnosed with prostate cancer on my birthday in 2015.  17 months prior to Kona, I was getting around with a walker and wearing 2 catheters.  With the encouragement and support of my wife (Lauren), I made the decision to fight the cancer and embrace the Ironman motto – “anything is possible.”  I set goals to get beyond the hard times, culminating with Ironman Lake Placid 2016 in July (14 months post-surgery).

In March of this year I decided to share my story and joined the ZERO Endurance Team.  Subsequently, I was invited to represent ZERO and race at Kona.  Even though it was only 11 weeks after Lake Placid; I welcomed the challenge and more importantly, have the opportunity to share my journey and have an impact on a much larger audience.


Sharing my story of hope, inspiration and awareness at the Athlete Charity Panel

Ironman is a metaphor for life.  There will be ups and downs; it is how we deal with the challenges that define us.  Life is full of setbacks, success is determined by how you handle them.  As I articulated in my blog published July 28th, WITH PERSEVERANCE, ANYTHING IS POSSIBLE; I had many challenges at Ironman Lake Placid, missing a DNF (did not finish) by 22 minutes.  Lake Placid made me question if I could even complete “the most grueling single day endurance test on the planet.”  Little did I realize that my Lake Placid experience was making me tougher mentally.   That mental toughness would serve me well in Kona.

The theme of this year’s Ironman World Championship is KUPA’A.  This means having the strength to stand firm, to believe in and be loyal to yourself and your surroundings.  Achieving the goal of finishing the World Championship requires dedication, passion and courage.

What separates Kona from all other Ironmans are the intimidating conditions.  These include the ocean swim, biking & running in the black lava fields, heat, humidity, and the cross winds coming off the ocean.  Another obstacle in Kona this year was a lack of water.  Three aid stations on the bike course ran out of water (I chose to stay focused on my goal and not dwell on this).


As in life, we learn and grow from our mistakes.  There were lessons learned in Lake Placid, e.g. nutrition.  I applied those lessons learned and built a strategy for Kona.  Executing that strategy required mental discipline – staying true to myself.  Examples include: not letting the adrenaline take over in the swim and go out too fast, resisting the urge to stop at all the bike aid station bathrooms (I cut the visits in half, compared to Lake Placid), going with an all-liquid diet during the race and walking at the aid stations, only, during the marathon.

As in life, having a plan and setting goals is so important.  To quote my idol, Coach Vince Lombardi, “the quality of a person’s life is in direct proportion to their commitment to excellence.”  In Kona, I stayed focused and executed the plan and beat my Lake Placid time by 2.5 hours!

Running down Alii Drive to the finish was filled with many emotions; crossing the finish line at the Ironman World Championship is one of the most incredible experiences in my life.  More importantly, and what I am most proud of is the impact I am having with ZERO.  It was a privilege to have the opportunity to represent ZERO and share my story with an international audience.

To date, I have raised over $30,000 for ZERO.  My 2016 fund-raising goal is $32,000. Knowing that   97 cents of every dollar is spent on research, education and family services, is a big reason I have embraced ZERO.  Every small donation has a huge impact.  My ZERO – End Prostate Cancer fund-raising page…

A special shout out to my other sponsors; O3inspire and Vitality Sports Medicine.









With Perseverance, “Anything is Possible”


Lake Placid provides a stunning backdrop to a very difficult course

“It’s not whether you get knocked down; it’s whether you get up.”  This quote by my idol, Coach Vince Lombardi, never resonated more with me then at Ironman Lake Placid Sunday.

Ironman (IM) is a perfect metaphor about life; it’s the journey.  You have to keep putting one foot in front of the other; there will be unexpected challenges, some far more severe than others.  The IM motto is “anything is possible.”

Completing IM Lake Placid 2016 was the long-term goal I set 17 months ago, after I was diagnosed with cancer.  IM Lake Placid is considered one of the toughest IMs in the world.  Many asked why I did not select an “easier” IM.  People that know me know I would not have it any other way.  With Lauren’s (my wife) unflinching support over the past 17 months, I crossed the finish line at Lake Placid, but not without challenges.

The 2.4 mile swim was brutal.  There are 3,000 athletes (that’s 12,000 churning limbs).  Who said swimming is not a contact sport?  Imagine being in a washing machine; envision playing hockey without pads.  I was already dealing with a shoulder injury sustained in a skiing accident in March.  Being  hit or hitting others during the swim stroke was painful.  This does not happen when you are training in a pool with a lane to yourself!  The contact cannot be avoided, but it definitely hurts (and saps energy!).  IM swim strategy dictates that you save your energy for the long day ahead.  Being kicked in the face and receiving a bloody nose compounded my obstacles.  The strategy of starting toward the back of the pack did not work.  When I raced at IM Lake Placid 2010, I had broken ribs and could not afford a kick to the upper body.  The strategy of hanging back worked in 2010.

The 112 mile bike was tough on the sore shoulder; all the vibration transfers to the shoulders.  Having to change 3 flat tires did not help my time.  Also, one of the side effects from my surgery is bladder control, I had to stop at every aid station (one every 10 miles) – yikes!  Hot weather is my ally; sweating means less visits to the port-a-potty!  Lake Placid was mild Sunday (most would say the weather was awesome!).

The 26.2 mile run started out well.  The shoulder felt better.  The discomfort shifted to feet.  I developed hot spots, eventually coverings a majority of the bottom of both feet, making each strike to the ground painful.  I stopped to get medical aid; they recommended soaking my feet in ice water.  I reluctantly agreed, knowing this would take precious time.  It worked – for about 10 miles.   The pain came back, so I returned to the medical tent for the same treatment.  With the focus on my feet; nutrition was neglected.  I was weak and dizzy.  Drinking cola at the last aid station helped and sustained me to the finish line.

So, getting to the finish line at this IM was tough – physically and mentally.  I have completed every race I have started; I was determined for this race not to be my first DNF (did not finish).  Half the challenge of an IM is mental (some say more).  During those really tough times in the darkness on the run, I kept thinking about the reasons I chose this race: a goal I set to focus on beyond my health issues, to honor my dear friend Bill Rollings (this horrible disease took him away too soon) and all the people that have been impacted by my story of hope, inspiration and awareness.


Remembering Bill Rollings

With all this said, IM Lake Placid was a celebration of life.  I am so grateful that I was able to get back to the point where I could be active, train and even race!   I beat cancer!  High-fiving the “Voice of the Ironman,” Mike Reilly, at the finish line was a special moment.


Ironman 10x with Lauren

I am humbled to know that my story of hope, inspiration and awareness Is making a difference in the fight against cancer.  I am so honored to be representing ZERO – End Prostate Cancer.  So far, I have raised over $20,000 for ZERO.  Knowing that 97 cents of every dollar I raise goes to research and education is a big reason I have embraced this charity.  Representing ZERO and racing at the Ironman World Championship in Hawaii in October will give me an international platform to continue to spread my message to a much larger audience.  Every small donation has a huge impact;  Click here to view my ZERO fundraising page.

I would like to thank my generous sponsors Vitality Sports Medicine and CyberDefenses, Inc.


My Battle with Cancer and Leveraging it to Make a Difference for Future Generations

My Biggest Victory

I heard the 3 most dreaded words from my doctor on my 61st birthday – “you have cancer.” For someone that has motivated and inspired other people by leading a healthy & active lifestyle (“life is not a spectator sport”); the news was devastating. I was diagnosed with prostate cancer on my birthday in February 2015. I am living proof that cancer does not discriminate.

Every 19 minutes an American man dies of prostate cancer. An estimated 180,890 new cases of prostate cancer will occur in the US during 2016. Early prostate cancer usually has no symptoms. The American Cancer Society recommends that beginning at age 50, men who are at average risk of prostate cancer have a conversation with their doctor about the benefits and limitations of PSA testing. Men at high risk of developing prostate cancer (black men or those with a close relative diagnosed with prostate cancer before the age of 65) should have this discussion beginning at age 45, and men at even higher risk (those with several close relatives diagnosed at an early age) should have this discussion at age 40.

I had a Robotic Prostatectomy May 7th (National Prayer Day). The recovery was extremely rough, but I am a fighter. Having to utilize a walker to get around was humbling for someone who prided himself in being ultra-fit and strong! To get through the arduous recovery, I set goals. The motto of the Ironman is “anything is possible” and I embraced it – my mantra. My short-term goal was to travel to Seattle, 26 days post-surgery and represent the North Texas Crime Commission.   My intermediate goal was to complete a 1/2 Ironman. These 2 pictures were taken exactly 6 months after my surgery:

IMAustinSwim2015  IMAustinFinish2015.png

I achieved my short-term and Intermediate goals!

My long-term goal is to complete a full Ironman (2.4 mi swim, 112 mi bike & 26.2 mi marathon). I am going to compete at Ironman Lake Placid July 24th.

Prostate cancer really gets the short end of the stick.  Annually, there are approximately the same number of deaths from both prostate cancer and breast cancer; yet the annual amount of money spent on research is very different.  According to the American Cancer Society, over 2 times more is spent on breast cancer.  As a result, the treatment protocols for breast cancer are more refined, there is more awareness, etc.  That’s why I’m committed to raising awareness and funds to end this disease!

I’ve joined the ZERO Endurance Team because I want to put an end to the suffering of prostate cancer.

My mission is to get the world one step closer to Generation ZERO – the first generation of men free from prostate cancer.   Donations will fund research, patient financial assistance, early detection, and educational programs. 97 cents of every donated dollar goes to these initiatives (a big reason I support this charity)Join me in my efforts to support ZERO – The End of Prostate Cancer. I would be most appreciative of your support by making a tax deductible contribution. I’m adding meaning to the many miles I’ll cover in my training over the next several months. You can help me raise funds for research and patient resources by making a donation on my fundraising page.  ZERO is a 501c3 charity recognized with four stars by Charity Navigator, and a Better Business Bureau member.

As I cross the finish line on the Olympic Oval, next to the “miracle” arena (Miracle on Ice), you’ll feel proud knowing you helped keep families together and save lives.

I dedicate this race to the memory of my dear friend Bill Rollings and all the men who have lost their lives to this deadly disease.

My fight is not over, but I was still cancer-free at my 9-month post-surgery check-up in February!

“IRONMAN is a statement of excellence, passion, commitment. It is a test of physical toughness and mental strength. IRONMAN is about persevering, enduring and being a part of something larger than ourselves. It shows the heights that can be achieved when we push beyond our boundaries and go the distance.”

Life is not a Spectator Sport

Tom Hulsey

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Cyber Governance Questions BODs Should Consider

Global Cyber Security Capacity Centre-1_banner

In an era of continuous compromises, businesses are faced with the growing threat of malicious actors targeting and successfully penetrating their defenses at an alarming rate.   Cyber security touches nearly every aspect of business.  It affects a company’s opportunities for expansion, customers, markets and is vital to most strategic plans.

Unfortunately, cyber security concerns are not always communicated in a meaningful way.  Information technology often gets “lost in translation” because it is provided in a technical dialect and not in a business context.

Here are basic questions directors should be asking when reviewing their company’s cyber security framework:

  1. What part of the Board should handle examination of cyber security risks?  Should it be the whole Board?  Should this responsibility be assigned to the Audit Committee? The Risk Committee?  Should the Board  create a “Cyber Committee” to exclusively deal with these issues?  Should additional Board members be recruited who have specific cyber security experience?
  2. How often should the Board be receiving cyber security briefings?  In a world where breaches are reported daily, are quarterly briefings enough?  Should the Board be receiving monthly briefings?  Or more (given the industry type of the company, e.g. tech, IP company)?
  3. Given the sheer complexity and magnitude of many cyber security issues, should the Board hire its own “cyber advisers” to consult on cyber security issues, and be available to aks questions of the Company’s senior management, CTOs, and CIOs?
  4. What are the greatest threats and risks to the Company’s highest-value cyber assets?  Does the Company’s human and financial capital line up with protecting those high-value assets?
  5. What is the Company’s volume of cyber incidents on a weekly and monthly basis?  What is the time taken and cost to respond to those incidents?
  6. What would the worst-case scenario cost the company in terms of lost business (because of downtime of systems that were attacked and need to be brought back and because of the harm to the Company’s reputation as a result of the attack)?
  7. What is the Company’s specific cyber incident plan, and how will it respond to customers, clients, vendors, the media, regulators, law enforcement, and shareholders?  Does the Company have a crisis management plan to respond to all these various constituencies, as well as the media (both print and electronic/high activity bloggers)?  Finally, has the cyber incident plan been tested (or “war-gamed”) so that it is ready to be put into place on a moment’s notice?
  8. What cyber security training does the Company give its employees?
  9. What sort of “cyber due-diligence” does the company perform with respect to its third-party service providers and vendors?
  10. In mergers and acquisitions context, what is the level of cyber due-diligence that is done as part of the consideration of any acquisition?
  11. Has the Company performed an analysis of the “cyber-robustness” of the Company’s products and services to analyze potential vulnerabilities that could be exploited by hackers?
  12. Finally, should the Company consider adopting, in whole or in part, the NIST cyber-security framework as a way or method of showing affirmative action to protect the Company’s IP assets?

About @TomHulsey

Tom’s passion is leveraging technology to make the world a safer place. Focusing on the intersection of public safety, technology and information, Tom uses his insights and ability to dig in to where actual customer benefits lie to approach the rapidly changing technology landscape. In an evolving marketplace, his focus is always on what any technology actually provides the business. His strengths include his ability to relate with senior management and serve as a critical resource. Evidenced by his commitment to excellence and zeal for security and safety technology, Tom has earned a reputation as a sophisticated and ethical client advocate and effective sales executive. His passion is further illustrated by his involvement with the North Texas Crime Commission (Cybercrime Committee Secretary), ASIS (Technology Chairman) and Infragard. Tom is a graduate of the FBI, Plano Police, DPS, and District Attorney Prosecutor Citizen Academy’s and is a member of Plano’s CERT.

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